Franchise Resources
Quick Reads
What Do You Want to Be When You Grow Up?
Remember being asked that question when you were a kid? Do you remember your answer? Doctor, Policeman, Astronaut? Today, kids say they want to be YouTubers when they grow up. ...
Before and After
Before and After are markers we’ve probably all thought about. Life before this event, life after that experience. The most common provides a frame for a certain period of our...
Does Money Make Us Happy
Does money make us happy? It should be no surprise that money is often tied to emotions. Our emotions about money can run from worried to motivated as we work hard to pay our...
It’s Raining Pink Slips
You might think, from the headlines, that only the tech industry is facing mass layoffs. A recent article in the Wall Street Journal declared, “Tech Workers Face a New Reality as...
Start with a Clean Slate
We’ve all heard the phrase, “start with a clean slate.” That could apply to any number of situations. You might even think it is counterproductive when it comes to considering...
Having a business team helps to get through a crisis
Okay, we’re not talking nationwide or world crisis here. We can still make chocolate chip cookies. As a franchise business consultant, I am fortunate to be able to run my...
One foot in front of the other…
You’ve probably all heard a version of this, “just put one foot in front of the other, and you’ll get there.” What does that really mean when it comes to life choices? If you are...
Book Titles for Today’s New Work World
During times of great change, some people turn to fiction for escape, while others may prefer how-to or self-help books for direction. The Economist recently ran a story...
Thinking of Starting a Business?
Starting a business is frequently compared to riding a roller coaster. That would be an emotional roller coaster and sometimes a financial one. Hard work can mean some exciting...
It’s about the heart and mind
One of the San Francisco Bay Area’s most iconic and difficult races is the Dipsea. The race’s finish line is in Stinson Beach, but the rugged trail winds through terrain that...
Are you taking the leap?
Many of us are doing some soul-searching. That’s the result of going through the stark uncertainty, upheaval and tragedy of more than two and a half years of this pandemic. These...
You Made it to Confirmation Day
You’ve done your homework. Your franchise consultant has written up your franchise business model and has presented companies to consider. You've kept an open mind, looked at the...
Franchise Advice Corner
Don’t Be Fooled! Franchise Myths Busted
There are so many misconceptions out there about franchises – and those misconceptions stop people who might be perfect franchisees from even investigating the possibilities. Let’s explore just six of the myths many people believe:...
Choosing a Franchise, like Choosing a Baseball Team, Benefits from a High-Tech Approach
Longing for the live days of baseball, stadiums filled with the smell of hot dogs, beer and popcorn in the air? For now, we may have to settle for a great movie, just released on Netflix. Our all-American game was beautifully portrayed in the 2011 biographical sports...