by Diane Pleuss | Nov 6, 2019 | Articles, Uncategorized
It’s almost Halloween, that time of year when little ghosts and goblins roam the neighborhood seeking sweet treats. When a child in a light-up sparkle witch costume or a Buzz Lightyear suit knocks at our door, we’re probably not going to be too scared. However, when...
by Diane Pleuss | Aug 10, 2018 | Articles, Uncategorized
Hello Readers! I know this sounds a bit repetitive, but every time I attend a FranChoice event I come back so energized by what I learn and the state of the franchise industry that I simply have to share the excitement. FranChoice brings truly special opportunities to...
by Diane Pleuss | Aug 8, 2018 | Articles, Uncategorized
Earlier this week the Wall Street Journal ran a story about General Electric’s plans to auction off its once highly-touted software unit: GE Digital. You may recall GE laid off 12,000 from its power business in December. Between December 2016 and March 2018, GE’s...
by Diane Pleuss | Apr 6, 2018 | Articles, Uncategorized
There are so many misconceptions out there about franchises – and those misconceptions stop people who might be perfect franchisees from even investigating the possibilities. Let’s explore just six of the myths many people believe:...
by Diane Pleuss | Apr 2, 2018 | Uncategorized
Don’t be fooled! There are so many misconceptions out there about franchises – and those misconceptions stop people who might be perfect franchisees from even investigating the possibilities. Let’s explore just six of the myths many people believe: You need a mountain...
by Diane Pleuss | Feb 14, 2018 | Uncategorized
It’s not unusual for an entrepreneur to have a partner when starting a new business. After all, the shared work load and investment capital makes good sense. And the support from a spouse, family or significant other also makes the venture less formidable. But what...