Fear Factor: The Bees Are So Angry Heli Partner Rescue—Photo by Michael Weaver/NBC
Would you be willing to race across the top of a speeding bus? Be dropped from a helicopter onto a floating platform?
For some of us, starting and running a business elicits the same fear as contestants in the popular TV show, Fear Factor. The goal is to be an entrepreneur with a successful franchise. Sometimes, however, the most common thing that keeps someone from reaching their goal is fear – more specifically, a fear of failure.
Think for a minute about what actually frightens you, then you can work to reduce your fear by doing your due diligence. Try listing the things you are concerned about and then, through validation, see what the other franchisees in the system have to say about it. Do the necessary soul-searching to make sure you are ready to commit. Do the external research so you know what opportunities exist in the marketplace, which franchises are not only successful right now, but are also trending upward.
Be prepared…be ready.
When you buy a franchise, you have a wealth of success factors in your court. A solid franchise company brings the name recognition of a national franchise corporation, along with their national marketing programs, an operations manual, a supportive peer group and the potential for buyers when you are ready to sell your business down the road.
Market indicators point to 2016 as a great year for franchise business start-ups! If this is something you have been thinking about, give me a call. I have access to the most successful franchise opportunities in a broad cross-section of industries.
Let’s talk about your goals, your timeline – and of course, your fears. Hugh Laurie says, “There is almost no such thing as ready. There is only now. And you may as well do it now. Generally speaking, now is as good a time as any.”